Project
Atlas
Year
2026
Services
Branding
Packaging
Product Visualization
Overview
ATLAS is a packaging and label design system for a line of research-grade peptide products, currently spanning a lyophilized vial format (BPC-157) and a nasal spray format (NAD+). The design establishes a consistent brand identity, built around a dark red palette, a globe/wireframe motif, and a clean sans-serif mark, applied across differing container types and label geometries.
Challenge
Research-use peptides carry pharmaceutical-grade expectations around purity, traceability and safety documentation, yet they are not drugs and cannot borrow consumer pharma branding. One generic label also fails across formats: a cylindrical vial with a crimp cap and a nasal spray bottle with a pump actuator have different surfaces, curvature and information hierarchies. Without a system, the line looks disjointed as it grows.
Solution
A shared visual language instead of a single fixed template. The red and silver scheme, the wireframe globe and the ATLAS wordmark stay constant while the layout adapts to each format. Front labels lead with product name, dosage and purity. Side and back labels carry the compound description, QR code, barcode, lot and expiration data, and the required tamper-evident and research-use disclaimers. Every SKU reads as part of one line and still gets the label space it needs.
Link
Challenge
Research-use peptides carry pharmaceutical-grade expectations around purity, traceability and safety documentation, yet they are not drugs and cannot borrow consumer pharma branding. One generic label also fails across formats: a cylindrical vial with a crimp cap and a nasal spray bottle with a pump actuator have different surfaces, curvature and information hierarchies. Without a system, the line looks disjointed as it grows.
Solution
A shared visual language instead of a single fixed template. The red and silver scheme, the wireframe globe and the ATLAS wordmark stay constant while the layout adapts to each format. Front labels lead with product name, dosage and purity. Side and back labels carry the compound description, QR code, barcode, lot and expiration data, and the required tamper-evident and research-use disclaimers. Every SKU reads as part of one line and still gets the label space it needs.
Project
Atlas
Year
2026
Services
Branding
Packaging
Product Visualization
Overview
ATLAS is a packaging and label design system for a line of research-grade peptide products, currently spanning a lyophilized vial format (BPC-157) and a nasal spray format (NAD+). The design establishes a consistent brand identity, built around a dark red palette, a globe/wireframe motif, and a clean sans-serif mark, applied across differing container types and label geometries.
Challenge
Research-use peptides carry pharmaceutical-grade expectations around purity, traceability and safety documentation, yet they are not drugs and cannot borrow consumer pharma branding. One generic label also fails across formats: a cylindrical vial with a crimp cap and a nasal spray bottle with a pump actuator have different surfaces, curvature and information hierarchies. Without a system, the line looks disjointed as it grows.
Solution
A shared visual language instead of a single fixed template. The red and silver scheme, the wireframe globe and the ATLAS wordmark stay constant while the layout adapts to each format. Front labels lead with product name, dosage and purity. Side and back labels carry the compound description, QR code, barcode, lot and expiration data, and the required tamper-evident and research-use disclaimers. Every SKU reads as part of one line and still gets the label space it needs.
Link
Challenge
Research-use peptides carry pharmaceutical-grade expectations around purity, traceability and safety documentation, yet they are not drugs and cannot borrow consumer pharma branding. One generic label also fails across formats: a cylindrical vial with a crimp cap and a nasal spray bottle with a pump actuator have different surfaces, curvature and information hierarchies. Without a system, the line looks disjointed as it grows.
Solution
A shared visual language instead of a single fixed template. The red and silver scheme, the wireframe globe and the ATLAS wordmark stay constant while the layout adapts to each format. Front labels lead with product name, dosage and purity. Side and back labels carry the compound description, QR code, barcode, lot and expiration data, and the required tamper-evident and research-use disclaimers. Every SKU reads as part of one line and still gets the label space it needs.